Running an online dating business like ours is a funny old game.
There are two types of relationships that we strive for here at Global Personals. One is obvious: it’s the relationship our members strike up between themselves when they join one of our sites and make contact with their Mr/Miss Right. The other is a bit more hidden away and not always obvious: it’s the relationship we have with our partners, which over the years has grown and strengthened. Our partners have grown with us, learned with us and shared in our success.
The account management team and the marketing team have built some very close and strong relationships with our partners and many of our releases, new features and ideas have been generated from workshops and forums with them. I can’t think of any other dating business where the relationship between the partner and the business is so strong and where the partners have such a dedicated and personal relationship which allows them to take full advantage of what the platform has to offer.
There is one other thing that shines through when we meet our partners at the various events we hold – they smile and are proud to be a part of our business! They love it as much as we do. What more could you ask for?
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